Call to action

Your template will include default call to action buttons throughout your website in strategic places, but it's important to know what a call to action is and why they are effective.


What is a call to action?

A Call to Action (CTA) is a very important part of your website's content strategy.  A CTA is essentially a marketing term that refers to the next step a marketer wants its audience or reader to take.


That next step you want customers to take depends on your business goals and could include signing up for an mailing list, subscribing to a blog, contacting your business and more.


Why is a CTA important?

 Using CTAs throughout your website is important because they can have a direct link to sales. 


Well placed CTAs can drive revenue, inquiries and subscriptions to your business mailing list. For example, a CTA can instruct the website visitor to click a 'buy button' to follow through with a sale, or it can simply move your audience closer towards becoming a consumer of your company's goods or services.


To edit your CTA buttons


You will see CTA's spread throughout your website template's content, header and footer. If you want to edit any of these buttons to be more specific, you can learn more here.



How We Do It?

We take a holistic approach to creating websites. We build a strong foundation which creates a solid online presence.
  • First we do a thorough keyword and competition research.
  • Then, we build your website  consistent with the keywords and the target audience we discovered.
  • After building a state-of-the-art website, we set up and optimize your social media accounts and submit your business information to local and industry-specific directories.
Our offerings are vast and catered to your needs. The goal is to position small business owners to be top in their field in their local area.
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